TecRah

Author: Hashtag

This article was edited by Reliable Editorial

Xiao Wang is the first to become a national line of warriors of the batch, in December 2019 after seeing the Tencent national line Nintendo Switch launch, Xiao Wang first pre-ordered the national line NS, and in the hands of the pinch until now.

These days, Tencent announced that it will gradually discontinue the operation of the country line eshop store and other network services including game downloads Redemption code exchange from 2026. Low price, warranty, national service online these three were once the selling point of the country line Switch, and now there is only the warranty this advantage throughout the whole.

After redeeming the game, the country line players either choose to directly crack, or keep as a souvenir. The country line warriors became martyrs, and will also become history.

At the launch of the country line in 2019, Ma Xiaoyi mentioned that he hoped that the country line would serve as a brand new form of entertainment, enriching the entertainment choices of our daily lives.

After that the living room economy caught fire. First of all, the national line itself, one year after the sale, the sales of the national line Switch exceeded 1 million.The Japanese version of the Hong Kong version of the Switch is also affected by the popular game Animal Mori Friends Fitness Ring Adventure as well as the impact of the national line, and the sales of the product in various e-commerce channels have been increased. Even Little King consoles like this can be placed in the living room to compare two, has become the living room entertainment choice in three or five line cities.

In 2019, the host game market revenue was not counted separately, and the revenue of home game hosts, like standalone games, only accounted for 0 3 of the total revenue of the game industry in that year. And by 2020 2023, the host market has been maintained at more than 2 billion yuan, which is certainly driven by Tencent.

Unfortunately, Tencent just opened a window, but can not drink a few mouthfuls of soup.

On the one hand, the host market due to the impact of the imported game version number, the country line players can play not many games in name only. Slightly more introductory players, all know to crack the version to unlock a relatively complete host experience.

Although the country line NS because 2020 fitness ring adventure online fire wave, but only 58 games and tools have been reviewed, there are Taiko drum da man dance all open Mario car 8 and other games, but also counted Tencent video Tencent buckle ding as well as a lot of less appealing domestic single-player games.

The NS has already had 10 games when Fitness Ring Adventure was launched, and even Zelda Kingdom Tears has been on sale for more than a year, but Zelda Breath of the Wild hasn’t yet made it to the NS players’ side.

The country line game library is less, even if some of the country line players expected the situation, the actual experience is still inevitably difficult, which also makes the country line Switch once in February 2020 to become the most complained about digital products.

Some players recalled that when X1 entered the country line almost bought, the clerk said, the future of the game will slowly over the trial. , more than ten years or nothing has changed.

National NS launch, also painted some cakes, but only part of the circle. After all, one of the most worthwhile games in NS is Zelda Breath of the Wild, and the relatively barren game library is regrettable.

Moreover, in terms of Tencent’s ability to take the version number, not to say the strongest, at least the top three, 2019 2024 country line NS version number has 68, far more than PS5 PS4 and Xbox, but such a result is still a long distance from the game library that can barely play. Want to rely on the hardware of the country line NS pavement to drive the domestic host game products is even more difficult. This also shows that the domestic line host wants to experience with the foreign version of the experience is not discounted, is unlikely to be a thing.

Of course, the country line players will start to buy game cassettes to play, the beginning of the experience gap is not big, and then gradually found that part of the game can not be normal networking, or part of the content can not be experienced, and then study the overseas version.

Wang is one of them, he has bought NS in the past few years, the Chinese version of the Japanese version of the Japanese version of the Lite Japanese version of the OLED, the Chinese line is mainly used to play fitness ring adventure and dance all open. the Lite version is not too much to his liking, after the second-hand out of some of the Chinese line can not play the RPG game to play the OLED version of the OLED version. Slowly he became sensitive to the price of used cassettes, and sometimes he even made a small profit after buying, playing and selling them. At the same time also pay attention to foreign service activities, such as free avatars, game product discounts, and so on, and even special card Universal Studios Osaka and Nintendo Museum.

Many players like Xiao Wang, by Tencent’s country line channel opened a window, shortened the path and time to become a host player. Just Tencent as a leader, behind the cultivation , that is, outside the country line of income has nothing to do with Tencent. If it is not because of laziness, Wang also long ago to the country line second-hand out. There are a lot of players a year or two ago, the country line genuine version into a cracked version to play.

Old players and new players recognized Tencent advantage, is the channel and warranty.

In the 7th year of NS overseas launch, there are still players who want to play fitness ring adventure and into the pit, only now players will not honestly buy the country line. A friend of mine who recently renovated her living room wanted to buy a Switch with a fitness ring, and the funny thing is that she, who has never known the NS ecosystem, is looking for a machine where she can play the game for free, i.e. a cracked version. The reason is simple: it’s less hassle. She probably didn’t realize that it took many people 2 3 years to move towards this straight to graduation option.

Turn over the Tencent NS flagship store on Jingdong and Tmall, the highest sales is the handle, whether you are not the country line, you will give priority to the country line when buying a handle, after all, compared with the overseas version of the country line’s one-year warranty is too fragrant. And when the fitness ring was hot, the country line fitness ring adventure on sale also knocked down the price of many overseas fitness rings.

Help to introduce the version number, spread the sales channel, the launch of stable warranty service, tencent country line opened a window, really doing good. Just the result, the country line doomed castrated version of the experience did not reverse the surprise.

National line warrior, worth remembering

In 2020, I communicated with a few country line players, although there will be people complaining about the game product is less, but most of the country line players’ attitude is more neutral. 2024, everyone’s attitude is even more moderate, the country line warrior from a slightly angry word, gradually replaced by humor and self-deprecation.

And players do have the demand for the country line, whether it is Xbox PS5 or Switch, want to play a networked game, with the gas pedal to buy a set of members of the additional expenditure is not a lot of money, encountered a point of what is still have to look for overseas customer service to communicate with the first to open a roaming and then wait for 5 minutes to dial through the artificial customer service

So, when tencent announced the shutdown of network services, give enough time in advance, also gave 4 redemption code, can redeem the official price of 299 yuan of the game, this compensation is considered conscientious. Many players will say, this wave can exchange code second-hand sale, and then the machine crack, directly small earn and resurrection. Coupled with the previous enjoyment of more than a year of machine and handle warranty service, as well as the relatively low price of the country line at the time of the launch, in addition to the point that there is not much game, the other aspects of the other aspects can do all do.

Of course, will NS to promote this matter in China, tencent certainly do not want to provide services limited to customer service at the beginning, and to say to go with nintendo to jointly develop games or investment and distribution and other cooperation, but also do not need to use the country line agent as a bargaining chip. But in fact, tencent country line show the strongest ability is the ability of customer service, which also makes the country line NS thing ceiling is too low, no longer provide services is also understandable. From the strategic and income point of view, Tencent can not because of the host market 2 billion market revenue changes to get what big gains.

Tencent opened this window of the domestic host market, natural hope that they can also drink soup in it. At the same time, in the Intel new quality productivity technology production conference , Tencent announced a naked eye 3D PC handheld Sunday Dragon 3D One, than harvesting the market, it seems that this handheld more can do or technology exploration.

Now open the comment section of the country line NS, we have reached agreement on the crack this way, the discussion is how much money to get, which one to get, private chat to send, the past visitors may still hold a mocking mentality, and now it is directly criticized not to crack and wait for what? I’m not sure if I’m going to be able to do that.

However, Wang does not intend to toss their own NS, he first time to exchange the game, and said, the hand of the national line as a souvenir, stay quite good.

Tencent’s national NS, the significance of the birth of the King’s Honor and the Monster Hunter World version of the storm, which opened a window, shortening the growth path of many host players, but also for all NS players to bring the warranty just need services. Experienced Understanding the starting point and end point of the national line NS, you can read the uniqueness of the domestic game ecology, from this point of view, the national line NS is really worth commemorating.